Getting Found is the first goal of Marketing your business.
You and Your Services are NOT separable! You and your Services are your number one Product.
Fortunately there are many aspects of Marketing your business that must be considered [and some in proper order of priority] to successfully market your business, products, and you. Fortunately, because opportunities exist in some or all of the marketing aspects peculiar to your business. Wise entrepreneurs understand how your existing "word of mouth" advertising will be improved by adding or improving other advertising strategies.
For those with Brick and Mortar businesses you well know it began the day you opened to the public. In the pre-internet days it would have been a matter of targeted, radio, TV, and paper and other printed media advertising. Today you have an opportunity to grow your business by using various Internet online advertising [marketing methods]. Your website being the best starting place.
Here is a brief outline of Marketing essentials for your consideration. Thought provoking? Yes. And it should be. It will help you create a marketing plan. Or at the bare minimum give you a place to start.
Have Fun! Yes Fun. Hopefully you are in a business you enjoy. 'Having fun while doing business' is all too often an overlooked asset of successful entrepreneurs.
Need Help: Just Ask.